On February 23, 2013, Montblanc launched its global â€śSignature for Goodâ€ť initiative in Los Angeles. This marks the fourth global collaboration between Montblanc and UNICEF, which has raised more than $5 million since 2004 through various initiatives to support UNICEFâ€™s education programs for children.
In this new collaboration, Montblanc will donate 10% of the retail sales price for each item purchased in the â€śSignature for Goodâ€ť collection. This collection includes carefully crafted writing instruments, leather products, jewelry and cufflinks with a symbolic brick motif symbolizing UNICEFâ€™s Schools for Africa campaign. It is part of a yearlong charity initiative to support UNICEFâ€™s Schools for Africa and Schools for Asia campaigns, as well as UNICEFâ€™s education programs for children in Latin America, in the companyâ€™s efforts to ensure that children have access to a quality education.
Montblanc has pledged $1.5 million to UNICEF through this global cause-marketing campaign.
For store locations or more information, visit the boutique locator at montblanc.com. For more information on the partnership, or to register your product, please visit www.montblanc.com/signatureforgood.
No part of the purchase price is tax-deductible. The U.S. Fund for UNICEF does not endorse any brand or product.